What’s the #1 Phone at AT&T and Verizon? Hint: It’s not RIM

A survey was completed over the course of 3 weeks with 250 AT&T and Verizon stores in hopes of discovering what phone is the #1 seller.  Possible phones in the running were Blackberry (RIM), Windows, iPhone, Droids and HTCs.

Discussions of the results can be found on techmeme.


Here’s a summary of the results (source: allthingsd):

Of the Verizon stores surveyed, 51 percent said the iPhone was their top-seller and an additional 38 percent said it was tied for first with a rival Android device, typically the Samsung Droid Charge or the HTC Thunderbolt.

At AT&T stores, the iPhone was even more dominant — 65 percent of them named it as their top selling phone. Another 31 percent said it was an Android device.

As expected, iPhone is the #1 selling phone with AT&T — there are obvious reasons why as this device has been their flagship for several years now.  Now, Verizon is in a different situation as only half of the stores responded saying the iPhone was the top seller, while 38% said there is a tie between iPhones and Android devices.

What does this mean?

  1. iPhone was introduced to Verizon well after Android devices had already saturated the service provider which means there is still room for improvement with iPhones
  2. Android devices are holding their ground well against iPhones.  This is a clear reflection of the quality and satisfaction these devices offer users
  3. The competition will heighten between these two devices, which means consumers will reap the most benefits.  As these two companies compete they will push the buttons on innovation and it will keep technology exciting for us
  4. iPhone was released through Verizon after many users had already signed 1 year/2 year agreements with other iPhones.  I would imagine that as the iPhone 5 comes out, we may seem a jump in the # of iPhone users on the Verizon front

There’s not too much attention given to Windows and RIM phones, but these devices are still not out of the competition.  They just need to stay ahead of the group and produce devices that are superior in every way to their competition.  When it comes to mobile devices, consumers aren’t as brand loyal as we might think.  As soon as a new device comes out with “better” features, consumers jump.