{"id":1200,"date":"2012-01-06T18:45:56","date_gmt":"2012-01-06T18:45:56","guid":{"rendered":"http:\/\/www.chris-salazar.com\/blog\/?p=1200"},"modified":"2012-04-16T22:37:43","modified_gmt":"2012-04-16T22:37:43","slug":"apple-is-expanding-its-reach-with-the-help-of-target","status":"publish","type":"post","link":"https:\/\/www.chris-salazar.com\/blog\/apple-is-expanding-its-reach-with-the-help-of-target\/","title":{"rendered":"Apple Is Expanding Its Reach With The Help Of Target"},"content":{"rendered":"<p><a href=\"https:\/\/i0.wp.com\/www.chris-salazar.com\/blog\/wp-content\/uploads\/2012\/01\/target_ipad_4.jpg\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"1201\" data-permalink=\"https:\/\/www.chris-salazar.com\/blog\/apple-is-expanding-its-reach-with-the-help-of-target\/target_ipad_4\/\" data-orig-file=\"https:\/\/i0.wp.com\/www.chris-salazar.com\/blog\/wp-content\/uploads\/2012\/01\/target_ipad_4.jpg?fit=650%2C717&amp;ssl=1\" data-orig-size=\"650,717\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"target_ipad_4\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/www.chris-salazar.com\/blog\/wp-content\/uploads\/2012\/01\/target_ipad_4.jpg?fit=272%2C300&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/www.chris-salazar.com\/blog\/wp-content\/uploads\/2012\/01\/target_ipad_4.jpg?fit=650%2C717&amp;ssl=1\" class=\"alignleft size-medium wp-image-1201\" title=\"target_ipad_4\" src=\"https:\/\/i0.wp.com\/www.chris-salazar.com\/blog\/wp-content\/uploads\/2012\/01\/target_ipad_4.jpg?resize=271%2C300\" alt=\"\" width=\"271\" height=\"300\" data-recalc-dims=\"1\" \/><\/a><\/p>\n<p>It&#8217;s a good move for both Apple and Target, but it may help Apple a bit more. \u00a0As if Apple is not saturated enough, <a href=\"http:\/\/www.appleinsider.com\/articles\/12\/01\/06\/apple_to_open_new_store_within_a_store_outlets_inside_target_this_year.html\" target=\"_blank\">they&#8217;re moving in with Target<\/a> (just like they have with Best Buy). \u00a0Apple prides itself on being &#8220;easy&#8221; &#8230;devices are easy to use, devices are easy to purchase and devices are easily integrated.<\/p>\n<p>Apple has saturated the tech-savy generations and is moving in on the late bloomers. \u00a0Older generations have adopted an Apple lifestyle and now see themselves becoming tech savy. \u00a0Why? \u00a0Apple has made it easy&#8230;and fun to be a techy. \u00a0While other devices (Droids and HTCs) are taking up some of the market share, Apple still leads with their innovations. Don&#8217;t agree? \u00a0Just listen to the hype around Apple&#8217;s latest products.<\/p>\n<p>The new collaboration will help Target expand its inventory and continue to attract new customers. \u00a0If I can purchase an Apple device easily at Target, I&#8217;m intrigued. \u00a0I can skip the long lines and hoards of people at the Apple Store and have a more pleasant purchase at Target. \u00a0Even better&#8230;if I can get tech help at Target stores for my Apple devices, I may never walk in an Apple Store again.<\/p>\n<p>Time will tell, but its a good move. \u00a0It will be interesting to see what competitors do. \u00a0Microsoft already started opening up retail stores in malls too&#8230;what about the &#8220;others&#8221;?<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It&#8217;s a good move for both Apple and Target, but it may help Apple a bit more. \u00a0As if Apple is not saturated enough, they&#8217;re moving in with Target (just like they have with Best Buy). \u00a0Apple prides itself on being &#8220;easy&#8221; &#8230;devices are easy to use, devices are easy to purchase and devices are [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_newsletter_tier_id":0,"footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[137,6,5,138],"tags":[25,29,30,176,140,139],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Apple Is Expanding Its Reach With The Help Of Target - Connecting Marketing Strategy and Digital Innovation<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.chris-salazar.com\/blog\/apple-is-expanding-its-reach-with-the-help-of-target\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Apple Is Expanding Its Reach With The Help Of Target - Connecting Marketing Strategy and Digital Innovation\" \/>\n<meta property=\"og:description\" content=\"It&#8217;s a good move for both Apple and Target, but it may help Apple a bit more. \u00a0As if Apple is not saturated enough, they&#8217;re moving in with Target (just like they have with Best Buy). \u00a0Apple prides itself on being &#8220;easy&#8221; 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Do or Die","author":"Chris Salazar","date":"14 March, 2013","format":false,"excerpt":"Who is the leading mobile company for consumers? \u00a0Is Apple still the biggest force in the industry? \u00a0Short answer for both questions: \u00a0not sure. \u00a0Now, more than ever, it's unclear who has the competitive advantage between Google and Apple. \u00a0Apple's iPhone used to be the \"coolest\" phone available--it became an\u2026","rel":"","context":"In &quot;Apple News &amp; Rumors&quot;","block_context":{"text":"Apple News &amp; Rumors","link":"https:\/\/www.chris-salazar.com\/blog\/category\/apple-news\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1109,"url":"https:\/\/www.chris-salazar.com\/blog\/is-apple-really-the-most-valuable-brand\/","url_meta":{"origin":1200,"position":1},"title":"Is Apple REALLY The Most Valuable Brand?","author":"Chris Salazar","date":"9 May, 2011","format":false,"excerpt":"Recent news has been surfaced that Apple has overtook Google and being the most valuable brand (Apple's value is $153 Billion...wow!). \u00a0As expected, there are many skeptics, but overall is Apple the most valuable brand? Its definitely a difficult decision b\/c the idea of being valuable to me probably is\u2026","rel":"","context":"In &quot;Brand Strategy&quot;","block_context":{"text":"Brand Strategy","link":"https:\/\/www.chris-salazar.com\/blog\/category\/brand-strategy\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1220,"url":"https:\/\/www.chris-salazar.com\/blog\/iphone-rumor-4-6-inch-display-so-what-heres-what-we-really-need\/","url_meta":{"origin":1200,"position":2},"title":"iPhone Rumor:  4.6 inch display? 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