{"id":23,"date":"2006-02-15T00:07:00","date_gmt":"2006-02-15T00:07:00","guid":{"rendered":"https:\/\/ebizz.wordpress.com\/2006\/02\/15\/quality-in-corporate-america-whos-paying-attention\/"},"modified":"2006-02-15T00:07:00","modified_gmt":"2006-02-15T00:07:00","slug":"quality-in-corporate-america-whos-paying-attention","status":"publish","type":"post","link":"https:\/\/www.chris-salazar.com\/blog\/quality-in-corporate-america-whos-paying-attention\/","title":{"rendered":"Quality in Corporate America: who’s paying attention?"},"content":{"rendered":"

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\nI’ve noticed a lot of advertisements and online banners bragging about their quality. “Our products are top quality,” “We pride ourselves in creating quality products for you.” So this got me thinking about what exactly is quality and how can corporations use “quality” and set the industry standard.<\/p>\n

So what is quality? Quality means pleasing consumers, NOT just protecting them from annoyances. In fact, customers should be used as an absolute standard of performance. If your consumer agrees that your product is of high quality, then it must be.<\/p>\n

In addition, quality can be used as a competitive edge and some corporations can set the industry standard. However, we must not confuse quality with insignificant specs that can be easily obtained by competitors.<\/p>\n

From research and experience, I believe quality can be categorized in the following “Dimensions of Quality” <\/strong><\/p>\n

Aesthetics <\/strong><\/p>\n