{"id":5,"date":"2005-09-15T00:03:00","date_gmt":"2005-09-15T00:03:00","guid":{"rendered":"https:\/\/ebizz.wordpress.com\/2005\/09\/15\/blogs-why-google-loves-weblogs\/"},"modified":"2005-09-15T00:03:00","modified_gmt":"2005-09-15T00:03:00","slug":"blogs-why-google-loves-weblogs","status":"publish","type":"post","link":"https:\/\/www.chris-salazar.com\/blog\/blogs-why-google-loves-weblogs\/","title":{"rendered":"Blogs: Why Google Loves Weblogs"},"content":{"rendered":"<p align=\"center\"><strong>Why Google Loves Weblogs?<\/strong><\/p>\n<p><em><strong>Reason One:<\/strong><\/em> Google Loves the Links in Weblogs<\/p>\n<p>A match made in heaven! Google loves links, and weblogs are all about links! Every time a blogger links to a website, its Google rank increases. If enough bloggers pile onto that link, it can start to have a significant impact on a sites&#8217; Google rank. But links by themselves aren&#8217;t enough to give Weblogs their influence on Google. That comes from a more recent tweak in the Google search engine:<\/p>\n<p><strong><em>Reason Two:<\/em><\/strong> Google loves Fresh Content<br \/>\nGoogle frequently updated sites much more often on their index. The primary reason for this was to increase Google&#8217;s access to articles from news sites, like CNN and the New York Times. Google even added a &#8220;News&#8221; section at the top of its search results, to present &#8220;news stories relevant to users&#8217; queries&#8221;. [<a href=\"http:\/\/www.google.com\/press\/pressrel\/3billion.html\">2<\/a>]<\/p>\n<p>But Google didn&#8217;t stop there. Its &#8220;insatiable appetite for fresh content spilled over to any frequently updated websites, including Weblogs.&#8221; If Google noticed a page updating frequently, it started visiting that page much more frequently so it could suck the latest content into its database of over 3 billion documents. As they put it in their latest press release, &#8220;Google refreshes millions of web pages every day to ensure that Google users have access to the most current information.&#8221;<\/p>\n<p><strong><em>Putting it Together:<\/em><\/strong> Google loves Weblogs<br \/>\nWeblogs are perfect for Google: frequently updated websites are full of links. It&#8217;s no wonder that Google loves Weblogs so much. Of course, if that&#8217;s the case, why doesn&#8217;t every Google search land the searcher on a blog? That question underscores a crucial point about weblogs and Google: weblogs are the voters in this political system. In other words, weblogs don&#8217;t get elected by Google&#8230; but the sites they voted for do.<\/p>\n<p>So even if you never visit a blog, you&#8217;re being influenced by them. The collective votes of the weblog community are determing what sites you see on Google, the world&#8217;s largest search engine.<\/p>\n<p>The Google Power of weblogs will only grow with time. As weblogs get more traffic, their votes will count for more: Google weights fresh votes more than older votes. Blog search engines like <a href=\"http:\/\/www.daypop.com\/\">Daypop<\/a> and <a href=\"http:\/\/blogdex.media.mit.edu\/\">blogdex<\/a> are spreading links more quickly. As weblogs get more traffic, their votes will count for more. Not only do their votes count for more as they each get more traffic, but the heavy cross-linking magnifies the impact of this collective voting machine. This greatly magnifies the Google Power of weblogs.<\/p>\n<p><strong><em>Weblogs: They ain&#8217;t no Fad<\/em><\/strong><br \/>\nEven if you&#8217;ve never heard of weblogs, they&#8217;re having a powerful impact on your web searches every day. So to answer the New York Times, are weblogs just a fad? Anything that can potentially influence over a billion web searches every week sounds like more than a fad to me.<\/p>\n<p><em>*<a href=\"http:\/\/www.microcontentnews.com\/articles\/googleblogs.htm\">google news<\/a>* <\/em><\/p>\n<p align=\"center\"><strong>What does everyone think? Are weblogs a fad?<em> <\/em><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Why Google Loves Weblogs? Reason One: Google Loves the Links in Weblogs A match made in heaven! Google loves links, and weblogs are all about links! Every time a blogger links to a website, its Google rank increases. If enough bloggers pile onto that link, it can start to have a significant impact on a [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_newsletter_tier_id":0,"footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[5,17],"tags":[],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Blogs: Why Google Loves Weblogs - Connecting Marketing Strategy and Digital Innovation<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.chris-salazar.com\/blog\/blogs-why-google-loves-weblogs\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Blogs: Why Google Loves Weblogs - Connecting Marketing Strategy and Digital Innovation\" \/>\n<meta property=\"og:description\" content=\"Why Google Loves Weblogs? 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Why did I start blogging? \u00a0As a marketing intern at Hitachi\u2026","rel":"","context":"In &quot;Digital Marketing&quot;","block_context":{"text":"Digital Marketing","link":"https:\/\/www.chris-salazar.com\/blog\/category\/digital-marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":41,"url":"https:\/\/www.chris-salazar.com\/blog\/rebecca-blood-asks-why-a-weblog\/","url_meta":{"origin":5,"position":1},"title":"Rebecca Blood asks, &#8220;Why a Weblog?&#8221;&#8230;Here&#8217;s my answer","author":"Chris Salazar","date":"4 May, 2006","format":false,"excerpt":"Rebecca Blood, author of \"The Weblog Handbook,\" is a prominent blogger and has a lot to say about \"how to\" blog.\u00a0 But, in her recent book, she answers the question \"Why a Weblog?\" Yet, I am still curious why the MySpace generation has not yet adapted to a business blog.\u00a0\u2026","rel":"","context":"In &quot;Digital Marketing&quot;","block_context":{"text":"Digital Marketing","link":"https:\/\/www.chris-salazar.com\/blog\/category\/digital-marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":20,"url":"https:\/\/www.chris-salazar.com\/blog\/in-with-google-gmail-out-with-outlook\/","url_meta":{"origin":5,"position":2},"title":"In with Google Gmail, out with Outlook","author":"Chris Salazar","date":"10 February, 2006","format":false,"excerpt":"Ah HA! Google has done it again, and this time they are challenging the biggest of them all...Microsoft, more specifically Microsoft Outlook. Using Google Gmail accounts, all 10,000 San Jose City College students will be able to host their own private domain-name. Stephanie Hannon, publisher on Google\u2019s Official Blog, suggests\u2026","rel":"","context":"In &quot;Digital Marketing&quot;","block_context":{"text":"Digital Marketing","link":"https:\/\/www.chris-salazar.com\/blog\/category\/digital-marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1092,"url":"https:\/\/www.chris-salazar.com\/blog\/skype-google-or-facebook\/","url_meta":{"origin":5,"position":3},"title":"Skype + Google or Facebook?","author":"Chris Salazar","date":"5 May, 2011","format":false,"excerpt":"Skype is currently shopping offers from Facebook and Google. Wow, Google was expected but Facebook? Good for them! This acquisition will change the landscapes of so many things. 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Currently Google offers a unique service called Google Base, that allows online users to post information about items of interest. And the beauty of it, you can use RSS feeds to submit\u2026","rel":"","context":"In &quot;Digital Marketing&quot;","block_context":{"text":"Digital Marketing","link":"https:\/\/www.chris-salazar.com\/blog\/category\/digital-marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1109,"url":"https:\/\/www.chris-salazar.com\/blog\/is-apple-really-the-most-valuable-brand\/","url_meta":{"origin":5,"position":5},"title":"Is Apple REALLY The Most Valuable Brand?","author":"Chris Salazar","date":"9 May, 2011","format":false,"excerpt":"Recent news has been surfaced that Apple has overtook Google and being the most valuable brand (Apple's value is $153 Billion...wow!). \u00a0As expected, there are many skeptics, but overall is Apple the most valuable brand? Its definitely a difficult decision b\/c the idea of being valuable to me probably is\u2026","rel":"","context":"In &quot;Brand Strategy&quot;","block_context":{"text":"Brand Strategy","link":"https:\/\/www.chris-salazar.com\/blog\/category\/brand-strategy\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.chris-salazar.com\/blog\/wp-json\/wp\/v2\/posts\/5"}],"collection":[{"href":"https:\/\/www.chris-salazar.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.chris-salazar.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.chris-salazar.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.chris-salazar.com\/blog\/wp-json\/wp\/v2\/comments?post=5"}],"version-history":[{"count":0,"href":"https:\/\/www.chris-salazar.com\/blog\/wp-json\/wp\/v2\/posts\/5\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.chris-salazar.com\/blog\/wp-json\/wp\/v2\/media?parent=5"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.chris-salazar.com\/blog\/wp-json\/wp\/v2\/categories?post=5"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.chris-salazar.com\/blog\/wp-json\/wp\/v2\/tags?post=5"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}